T-shirts are a fundamental part of our generation’s style mantra. They’re comfortable, trendy, and cool. So how do you go about custom t shirt printing, taking care of all aspects, from the perfect fit to the right colour to a true reflection for your own style? Team Alma Mater is here for the rescue!
Think of this as a great opportunity to promote your style statement for your company and chill with your squad! Would you like to celebrate a special occasion, such as a birthday, wedding or even a milestone in your life, like a job promotion? Custom tees via online tshirt printing are the way to go.
Understanding the Basics
For whatever reason, the basics of T-shirt design remain the same, and it’s what you do with it that counts. When you enter the mass production business – the production of shirts, t-shirts or other clothing – you can go through every step of the design process in detail. It gives you everything you need to know no matter how much or how little experience you have with t-shirt design.
But no matter what you’re designing – it’s likely to involve a little branding. If you are using a T-shirt for promotional purposes, branding should be your main goal, even if it is only a small part of the design. Hence, you need to weave a consistent brand theme into your product, whether it’s a logo or a brand name.
For example, to celebrate an event, you might want to create a T-shirt with a logo on it, a slogan on the back or a design on your logo. But if you haven’t done so yet, write down the key themes, styles and personality traits you want to convey with your brand’s shirt. Whether your brand is playful or serious, it will be a bit of both, playful or serious.
A focused T-shirt design can answer these questions at a glance and is a great way to increase the appeal of your brand. With a little creativity and a little more attention to detail, you can do wonders.
Goals to Help You Through
Here are four goals that will help you guide you through the process of T-shirt design.
Provide Sentimental Value: You design a T-shirt to give back to your brand something that keeps you in the minds of both potential customers and customers. It could be something you give away at the end of your working day, at a party or even at your local cafe or coffee shop. Your employees/friends won’t be able to forget the shirt even years after.
Keep Style in Mind: It’s a product you want to sell, so make sure you consider style, marketability and business strategy. But you need to understand the place your shirt occupies on the market, so you should do an investigation to discover your customer’s tastes. Your own taste is a good start, but when it comes to selling to the masses, quantifiable data is always better than guesswork.
Brand Presence: For special occasions that require a special souvenir, T-shirts are always a good option, especially for those who have a soft spot for the “special” in their name. Regardless of the use, most T-shirts are either advertising-effective or just old-fashioned. Your brand name, logo and other brand-specific information (such as your logo) should have a strong or even dominant presence on the shirt.
Create Brand Identity: Every time a person wears a T-shirt in public, it connects to the owner, who often wears it, likes it and flaunts it often. By setting your goals, you can then prioritize different aspects of the shirt design, such as the colour, design style and overall image of the shirt.
Why Budgeting Matters
Now that you are ready, let us sort out the details so that you can better focus on the design, namely budget and quantity. Your design will be influenced by how many t-shirts you need, how much you can spend and how you will use them. A quantity budget helps to determine the size of your t-shirt, the number of colours and the available amount of fabric. Depending on the printing process, additional inks may cost more money, but they are usually worth it for the quality of the product.
However, if your budget is tight, the best way to save is to finalize your colours, especially if you print in different colours. The number of shirts you need also affects your printing method, such as the size of the shirt, the colour of your fabric and even the type of fabric you use. This method is ideal for mass printing, but it is not ideal if the cost of materials is high and the number of shirts available is limited. Others are better for smaller jobs and have higher costs per shirt, but are well suited for larger jobs, such as large-scale shirt production.
Once you have started to think about design and printing, plan your budget and quantity accordingly. The cost, appearance, production time and materials are as important as the quality of the material and the design of your t-shirt.
As with any design, you need to rely on your creative and artistic instincts to communicate the message you want to say. And finally, why design the shirt at all and why not just add a few lines of text on the back of the shirts? When you start designing a T-shirt that’s perfect for you, you should rely on putting together a list of the most important things about the design process, from the basics to the details. In the end, you’ll be good-to-go.